AI-targeted ad campaigns · Warm referral pipeline from partner agencies · Qualified lead delivery · Harvard · Stanford · Princeton counselor network · 100% revenue you keep · Exclusive territory protection · Weekly strategy calls · AI-targeted ad campaigns · Warm referral pipeline from partner agencies · Qualified lead delivery · Harvard · Stanford · Princeton counselor network · 100% revenue you keep · Exclusive territory protection · Weekly strategy calls ·
Dedicated client acquisition for IECs

Your calendar,
filled with qualified families.

We source leads, qualify families, and deliver warm appointments. You show up, consult, and close. No chasing referrals. No running ads. Just results.

Book a meeting →
45%
Your average increase in clientele
$185K
Your average revenue increase per year
12+
Trusted partner agencies fueling our warm lead pipeline
What we deliver
Exclusive leads — never shared Verified, high-intent families AI-targeted geo campaigns Warm referral pipeline from partner agencies Free counselor talent matching
Process

Three steps. You close deals,
we handle everything else.

01

Onboard in 24 hours

Tell us your target market and availability. We set up your dedicated outreach pipeline using our AI targeting system and our network of partner agencies, and start sourcing qualified families immediately.

02

We qualify every family

Our team verifies intent, timeline, and spending readiness before delivering a lead. No tire-kickers. Every appointment is a real family in your area with genuine need — and the budget to match.

03

Show up and close

Qualified families arrive in your pipeline. You consult, build trust, and close. You keep 100% of every client you sign. No commissions, no revenue splits — ever.

Our Approach

Two proprietary channels. Zero wasted spend.

Channel 01

AI-Driven Targeting

Our proprietary algorithm cross-references school-level SAT/ACT performance, household income, median home values, and counselor-to-student ratios to map the highest-density pockets of demand in any metro area. We deploy geo-targeted Google and Meta campaigns to those families during the college planning window — not before, not after.

Google Ads Meta Campaigns Geo-targeted Self-optimizing
Channel 02

Warm Referral Pipeline

Through our network of partner agencies — including test prep providers, tutoring centers, and academic enrichment programs — we tap into an existing pipeline of high-achieving students whose families are already investing in education. These aren't cold contacts. They're warm referrals from trusted sources, arriving at the exact moment they need college counseling as a natural next step.

Warm referrals High intent Affluent families Pre-qualified
Who It's For

Built for every stage of growth.

Solo Counselors
The independent practitioner

You're running your practice solo or with one counselor. You're great at what you do, but referrals are inconsistent and you have no systematic way to bring in new families.

What we can do for you

  • Deliver qualified families directly to your calendar
  • Run AI-targeted campaigns in your metro market
  • Connect you to warm referrals from our partner agencies
  • Handle all lead qualification so you only talk to real prospects
  • Match you with elite junior counselors to help you scale
Growing FirmsMost Popular
The firm ready to dominate locally

You have a solid reputation and an established client base. You're ready to grow aggressively, fill every counselor's calendar, and start outcompeting other IECs in your market.

What we can do for you

  • Increase lead volume and priority placement in our pipeline
  • Provide competitive intelligence on other IECs in your area
  • Run weekly strategy calls to optimize your conversion rate
  • Give you an edge with market data no competitor has access to
  • Help you close more of the leads we send you
Multi-Counselor Firms
The firm built to scale

You have multiple counselors, a strong brand, and real ambitions. You need a partner who can supply volume across markets, protect your territory, and help you build the team to match your growth.

What we can do for you

  • Deliver leads across multiple metro markets simultaneously
  • Lock your territory so no competitor gets the same leads
  • Build custom-branded landing pages and funnels for your firm
  • Give you a dedicated account manager and quarterly strategy sessions
  • Source elite junior counselors from our Ivy-caliber talent network
Live Sample

What a qualified family looks like.

Every family we deliver has been verified for intent, timeline, and budget. No cold contacts. No tire-kickers. These are high-achieving students whose parents are already spending on premium education.

See what's available in your market →
Sample Qualified Lead Qualified
Student grade10th Grade
SAT score range1450 – 1520
Household income$250K+
Budget for counseling$15K – $20K
TimelineStarting immediately
Referral sourcePartner agency referral (warm)
Exclusive to you✓ Yes
Let's Talk

You don't pay a dollar
until we get a family in your door.

GSG operates on a Pay Per Booked Appointment model — zero upfront costs, zero monthly fees, zero risk. You only pay when we deliver a qualified family directly to your calendar. No appointments, no charge. It’s that simple.

1

Book a 30-minute call

Use our booking link to pick a time. No prep needed — just show up.

2

We assess your market

We'll review lead density, local competition, and your current revenue to build the right plan.

3

You receive a custom quote

Clear pricing, no surprises. You'll know exactly what you're getting and what it costs before committing to anything.

Book a free 30-min call

We'll show you exactly how our Pay Per Booked Appointment model works, walk you through real lead samples from your market, and confirm territory availability. You won't pay a cent until a family walks through your door.

  • Zero cost until we deliver a booked appointment
  • Real lead samples from your market
  • Territory availability check
  • No subscription, no monthly fees
  • 30 minutes, fully worth it
Book a meeting →

Free call · No obligation · Takes 30 minutes

The Team

Built by operators, not agencies.

Three specialized teams, each world-class in their domain — unified around one mission: growing your counseling firm.

NYU · Stern School of Business

Strategy & Operations

Rigorous training in growth strategy, unit economics, and market analysis. Every dollar you spend is tracked against actual lead delivery and conversion — the ROI math always works.

Silicon Valley · AI Research

Technology & Data

The proprietary targeting algorithm continuously learns from campaign data, improving lead quality and lowering acquisition costs with every cycle. Built by specialists, not generalists.

Parsons School of Design

Creative & Brand

Ad creative, landing pages, and client-facing materials that convert well above industry benchmarks. In a market of forgettable websites, we build assets families actually respond to.

Ready to fill your calendar?

Book a 30-minute call and we’ll walk you through our Pay Per Booked Appointment model — you don’t pay a dollar until we get a family in your door. We’ll show you what leads look like in your market and confirm territory availability. No pressure, no commitment.